Neighbors in St. Vincent's Lower End - 

🚨  P&G is trying to reshape our neighborhoods and not in a good way.

Their current proposal for rezoning the P&G Gillette site prioritizes oversized towers and dense commercial spaces, with little regard for the people who actually live in South Boston. 

This isn’t planning. 

We have just days to demand a balanced Master Plan - one that puts our neighborhood's needs before the agenda of a single powerful corporation.

Here’s what we’re fighting for: 

✅ Height limits that respect the existing conditions of the adjacent neighborhoods.

✅ A real mix of uses with 40% housing-including onsite affordable housing, neighborhood-serving retail spaces, City-managed civic spaces like a library or community center, and a destination cultural facility.

✅ A pedestrian-first street design that includes safe access to Broadway Station, surrounding transit, and a real solution for access to I-90 and I-93.

✅ Flood protection and resiliency infrastructure that safeguards our homes from sea level rise and heavy rain events.

✅ A meaningful 6+ acre City-owned public waterfront park, Harborwalk, and South Bay Harbor trail - all fully protected from sea level rise.

This Gillette site could help complete the buildout of the Lower End and Fort Point but only if we act now to demand a plan that reflects our vision - not just P&G’s. 

📬 Take Action Now - Comment Deadline July 31

Send an email to the Boston Planning & Development Agency and our elected officials. Let them know that our neighborhoods belong to the community - not a corporation.

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