Hello Spartans – Go Green!

Thank you for taking action to let Michigan State University leadership know that we will not stand for the sale of corporate naming rights to our beloved Spartan Stadium. With your support, we’ve already sent nearly 400 emails and 9 tweets to President Guskiewicz, the MSU Board of Trustees, and Governor Whitmer.

This is a strong start—but we must do more to ensure Spartan Stadium’s legacy is protected. Please take the next step today: share the link to our campaign with as many Spartans and friends as possible, and encourage them to participate.
👉 Campaign Link

In addition, we’ve identified more MSU leaders and staff who should hear directly from the Spartan community. Consider writing personal letters or emails to the President, Trustees, and Athletics Department leadership. Real letters carry weight, and we’ve included addresses, emails, and a sample letter you can use for inspiration.

There is a lot of information here, and I really appreciate your participation. Please feel free to contact me if I can help in any way.

Go Green,
Bruce F Brown

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MSU Administration
Office of the Board of Trustees
Michigan State University
Hannah Administration Building
426 Auditorium Road, Room 450
East Lansing, MI 48824-1046
📞 President: (517) 355-6560
📞 Trustees: (517) 353-4647
📠 Fax: (517) 355-4670
✉️ Email: trustees@msu.edu

Athletics Department Contacts
MSU Athletics
1855 Place
550 S. Harrison Rd.
East Lansing, MI 48823
☎️ (517) 355-1630
• J Batt – Athletic Director | X (Twitter): @MSU_Battman
• *Jared Kozinn – Deputy AD | No Email or X account. Use the mailing address above
• Cody Cox – Associate AD/Chief of Staff | coxcody@ath.msu.edu
• Jon Palumbo – Executive Deputy AD/COO | jpalumbo@ath.msu.edu
• Kristin Mackley – Executive Assistant to the AD | mackley@ath.msu.edu
• LaRhonda Burley – Exec. Sr. Associate AD/Marketing & Revenue | lburley@ath.msu.edu
• Nick Baker – Assistant AD/Spartan Vision & Brand | nbaker@ath.msu.edu

*New hire Deputy AD Jared Kozinn has been charged with identifying new revenue sources for the department. Let’s help him know to look for options that do not include selling the naming rights to Spartan Stadium. No active X account or email yet. Welcome him to E. Lansing by sending him a letter.

Sample Letter
(Copy, paste, and personalize for email or print)
Dear ,

I am writing as a deeply invested member of the Michigan State University community to urge you to oppose the sale of corporate naming rights for Spartan Stadium.

For generations, Spartan Stadium has stood as a proud symbol of MSU’s rich history and values, uniting alumni, students, and fans alike. While financial pressures in college athletics are undeniable, attaching a corporate brand to Spartan Stadium risks erasing more than a century of tradition and the emotional bond that connects the Spartan family.

The name Spartan Stadium is not simply a title—it is a testament to MSU excellence, tradition, and community spirit. Replacing it with a corporate identity would undermine what makes our university unique and beloved.

Please defend our heritage and honor the collective identity of all Spartans. I respectfully ask you to explore alternative strategies that address revenue challenges without sacrificing the treasured legacy of Spartan Stadium.

Thank you for considering the profound impact of this decision on the MSU community and the future of our Spartan legacy.

Go Green!
Sincerely,
[Your Name] [Class if Alum]